How a 60-person production department saved 5,000+ hours in one year.
A digital agency production team had the classic mid-sized company problem: smart people, too many tools, too much manual coordination, and not enough visibility for leadership.
The company context
Code and Theory is a digital-first creative agency with a large global team. The most relevant part for our buyer is not the total company size. It is the production department: roughly 60 people managing projects, contracts, estimates, approvals, timelines, client stakeholders, and internal handoffs.
The operational drag
The production team was working across inconsistent tools and idiosyncratic project systems. Reporting to clients and leadership was clunky, contract reviews needed repeated context, and teams spent too much time gathering and centralizing information that should have already been structured.
What changed
- Standardized intake for project, contract, and budget information.
- Created a shared production handbook and connected project bases.
- Used synced data to maintain project health, pipeline, invoices, and master schedules.
- Added automated reporting and status visibility for leadership and legal reviews.
Why it matters for 30-300 employee companies
The win did not come from replacing the team. It came from removing the manual coordination layer around work that already had a repeatable shape. That is the exact category The Neural Agency looks for during an AI Productivity Audit: intake, approvals, status reporting, contracts, project data, handoffs, and recurring leadership visibility.
Based on Airtable's public Code and Theory customer story. This page is an internal summary written for The Neural Agency's buyer education.
We identify the workflows where your team is spending paid time on coordination, reporting, approvals, intake, and repetitive admin.
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